May 11, 2017

How to Avoid Fatal Affiliate Marketing Mistakes

I make my living online, and a large part of my monthly income comes from affiliate marketing.
 
It beats having a regular job, since it frees up my time and lets me set my own work hours. It’s also nice not having to deal with a boss, a commute or any of that other stuff.
 
So why aren’t more people earning their living with affiliate marketing?
 
Simple…
 
Most people have not quite mastered this whole affiliate marketing thing. It is taken me more than 10 years to get it right. Hopefully, my recommendations will shorten the journey for you and avoid fatal affiliate marketing mistakes.
fatal affiliate marketing mistakes

Affiliate Marketing Mistake #1: Not Establishing Yourself as an Authority

People don’t want to get their information from just anyone. Instead, they’re looking for an expert. They’re looking for an authority. That’s why you need to position yourself as an authority in your niche.
 
Authority is a squishy term. The best way to describe it is a search engine’s trust in a website. The trust is the ability to deliver new and relevant information in response to a search term.
Authority is a reflection of a website’s potential ranking within a search engine. e.g. Google. And the higher the ranking is, the higher the authority. Note: Ranking is the position on a Search Engine Results Page (SERP).
 
To be an authority website, a website must have search engine, user, and expert trust. The only way to have an authority website, is to provide user experience that is superior to other lesser sites. Content quality and useful information defines user experience. Sharing, website popularity, and higher search engine ranking are measures of authority.

Affiliate Marketing Mistake #2: Promoting Anything and Everything

Your website visitors want help with all the new products entering the marketplace. At times, there are so many new products, it is difficult to determine the best. If you promote anything and everything, you are just going to hurt your reputation.
 
So what to do?
 
First off, stay on top of new launches to see what is hitting your niche. I do that with Launch Pulse which is part of the Affiliate Titan Suite of tools for affiliates.
 
These tools show me what is new to the affiliate market in my niche, as well as the top sellers. It’s insider information serious affiliates should not go without.
 
As you see, the “reconnaissance” software helps find the best selling affiliate programs. You should add this to your arsenal by clicking here and grabbing it at the lowest price possible.
 
Once you know what you want to sell, you should then get a review copy so you can test it out. If you can’t get a review copy from the vendor, buy it. Then use it and see if it works as advertised. If it does not, move on and do not recommend it.
 
If it does work, do an honest review. If you don’t like to write, do a review video. But above all, be honest about the product. Tell your prospects the good, the bad and the ugly about every product.
 
If you recommend it, tell them how it can help them, then give them a good reason to buy through your link right now.

Affiliate Marketing Mistake #3: Not Automating Everything

Super affiliates automate everything they can. From using automated email marketing systems to creating bonus pages and automating delivery.
 
So how do they do all is?
 
Simple: they use an app like the one I use called Landing Page Monkey.
 
Here is a screen shot of one of my newer landing pages.
Landing page created with Landing Page Monkey software application
A couple of super affiliates, Jeremy and Simon designed the Landing Page Monkey app to create a fast and easy way to build landing pages. With their system you don’t need web design skills and you don’t need to touch any code. Log into your dashboard and click your way to a beautiful, high-converting landing page in a matter of minutes.
 
If you’re ready to take your affiliate business to the next level, then you’ll want to get your hands on this tool too. You don’t even need your own website or hosting, they do it all.

Conclusion…

Successful affiliate businesses are dependent upon avoiding fatal affiliate marketing mistakes. The three top mistakes are:
  1. Not establishing yourself as an authority
  2. Promoting anything and everything
  3. Not automating everything you can
It is simple. People buy from people they trust. Trust comes from delivering a user experience that delivers new and useful information. Trust is also based on your reputation. If you sell everything that comes into the marketplace, you cannot help but hurt your reputation. And finally, automating your processes helps scale your business to greater profitability.
I love feedback. Please fill in the form below if you have any questions or comments. Please share this page.

Glen Palo

As a small business owner with his own tax preparation services business, Glen Palo expanded his business to the internet. He is the former publisher of the "Today's Network Marketer" ezine and author of numerous articles. His articles include “How to Market on the Internet for Free” and “Tax Saving Tips for the Self-Employed.”

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