I make my living online, and a large part of my monthly income comes from affiliate marketing.
It beats having a regular job, since it frees up my time and lets me set my own work hours. It's also nice not having to deal with a boss, a commute or any of that other stuff.
So why aren't more people earning their living with affiliate marketing.
Most people have not quite mastered this whole affiliate marketing thing. It is taken me more than 10 years to get it right. Hopefully, my recommendations will shorten the journey for you and avoid fatal affiliate marketing mistakes.
Affiliate Marketing Mistake #1: Not Establishing Yourself as an Authority
People don’t want to get their information from just anyone. Instead, they’re looking for an expert. They’re looking for an authority. That’s why you need to position yourself as an authority in your niche.
Authority is a squishy term. The best way to describe it is a search engine's trust in a website. The trust is the ability to deliver new and relevant information in response to a search term.
Authority and a website's ranking is a reflection of a website's ability to convey expertise, authoritativeness, and trustworthiness (E-A-T) to Google and the website visitor. And the higher the ranking is, the higher the authority. Note: Ranking is the position on a Search Engine Results Page (SERP).
To be an authority website, a website must have search engine, user, and expert trust. The only way to have an authority website, is to provide user experience that is superior to other lesser sites. Content quality and useful information defines user experience. Sharing, website popularity, and higher search engine ranking are measures of authority.
Affiliate Marketing Mistake #2: Promoting Anything and Everything
Your website visitors want help with all the new products entering the marketplace. At times, there are so many new products, it is difficult to determine the best. If you promote anything and everything, you are just going to hurt your reputation.
So what to do?
First off, stay on top of new launches to see what is hitting your niche. I do that with Launch Pulse which is part of the Affiliate Titan Suite of tools for affiliates.
These tools show me what is new to the affiliate market in my niche, as well as the top sellers. It's insider information serious affiliates should not go without.
As you see, the "reconnaissance" software helps find the best selling affiliate programs. You should add this to your arsenal by clicking here and grabbing it at the lowest price possible.
Once you know what you want to sell, you should then get a review copy so you can test it out. If you can't get a review copy from the vendor, buy it. Then use it and see if it works as advertised. If it does not, move on and do not recommend it.
If it does work, do an honest review. If you don't like to write, do a review video. But above all, be honest about the product. Tell your prospects the good, the bad and the ugly about every product.
If you recommend it, tell them how it can help them, then give them a good reason to buy through your link right now.
Affiliate Marketing Mistake #3: Not Automating Everything
Super affiliates automate everything they can. From using automated email marketing systems to creating bonus pages and automating delivery.
So how do they do all this?
Simple: they use apps like the one I use called ConvertKit that include landing page templates.
Here is a screen shot of one of my newer landing pages.
With the ConvertKit email marketing system, you don’t need web design skills, and you don’t need to touch any code. Log into your dashboard and click your way to a beautiful, high-converting landing page in a matter of minutes. My ConvertKit review shows how easy email marketing automation is.
If you’re ready to take your affiliate business to the next level, then you’ll want to get your hands on affiliate marketing tools like those I have listed here.
Successful affiliate marketers must avoid fatal affiliate marketing mistakes. The three top mistakes are:
- Not being an authority
- Promoting everything
- Not automating as much as you can
It is simple. People buy from people they trust. Trust comes from delivering a user experience that gives new and useful information.
If you sell everything that comes along, you will hurt your reputation. Focus on providing value to your customers.
Moreover, finally, automating your processes helps make more profits.
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