I will share some secrets that super affiliates use, so you can join their ranks and start earning the big bucks. After all, affiliate marketing is one of the great ways to make money online.
Affiliate marketing is nothing more than sending people to a web page. The web page makes a sale and the vendor sends you a commission.
The following diagram shows the affiliate marketing cycle. Briefly, a shopper sees your promotional material, follows a link to the vendor sales page, reads the sales copy, orders and pays for the product. The vendor receives the order and payment, ships the product to the customer, and sends you, the affiliate, your commission. (Commissions accrue and are paid on a periodic basis.)
Once you figure out how to do it right, you rinse and repeat with other products and services in your niche.
The problem is, about 90% of affiliates struggle to earn any meaningful money.
The top affiliates may know some secrets that you don't. I will share those secrets with you now.
Focus on ‘Evergreen’ products in evergreen niches
An evergreen niche is one that people will be buying products and services now and into the future. In other words, avoid fads and trendy things.
In case you're wondering...
The Internet Marketing (IM) niche is one of the best niches in the world because it is evergreen. People are always looking for ways to make more money. And they want to know about ways to promote their online businesses.
There is a downside to the IM niche. Scammers promote get-rich-quick schemes knowing that people are desperate for more money.
Fads and trendy things regardless of the niche are not evergreen. It is here today, gone tomorrow. Once it is gone, the affiliate marketer needs to find another product or service to promote.
When you choose a niche where people are purchasing products every day, you can be in it for the long haul.
Focus on recurring products or services
Have you ever seem products that have a recurring nature? These let you get paid over and over from a single sale. For example, monthly memberships (your local gym or web hosting services).
I have promoted membership products and web services earning more than $500 from a single customer over a multi-year period. It is not as hard as you may think. Build up enough of those customers and you have a nice recurring revenue source.
People building online businesses are happy to pay fair prices for needed products. For example, Internet marketers use email marketing services like ConvertKit. And beginners, as well as experienced people, want affiliate marketing training.
So help them with good information to help them make educated decisions. This will benefit them and you over the long-term.
Not all products you and I buy and use are recurring purchases. Some are one-and-done. But when you find a good product, it is prudent to share with your readers and customers.
There is nothing better than monthly commissions.
Build your own opt-in email list
If you been around long enough, you have heard it over and over, you need a list! And most new affiliate marketers skip past this step so they can get commissions faster. But it is a mistake.
Here is why...
Focusing on building an opt-in list helps build a permanent resource for future sales. Every time you promote an affiliate product you can send your offer to past customers.
For example, in my case, I bought a book titled, "Insider Internet Marketing" in 1997. To this day, I am still a customer buying IM products from the book's author. (He should send me a gift on my birthday!)
If you helped your customers throughout the years, they will remain loyal customers. Loyal customers convert far better than cold traffic that has no trust in you.
I know growing an opt-in list can be slow and tedious. But it is worth the effort. If you need help, read this tutorial on list building. It will give you some more insider secrets that super affiliates use.
Do not use the vendor's promotional material
Most affiliate marketers make the mistake of using the vendor's pre-made promotional material. This is advertising the vendor creates for their affiliates.
The vendor creates promotional material for purposes of branding and control. It not that they are control freaks. But excessive hyperbole can get vendors into trouble with the government. For example, unsubstantiated claims of overnight riches or health claims.
The affiliate marketer's problem is trying to differentiate themselves from all the others. When affiliates use the same material, they tend to use the same keywords, promos, and banners. It is like trying to find a specific tree in a forest. As a result, this dilutes results.
Super affiliates take time to develop their own promotional material. They write their own email promotions, keyword lists, and product reviews. This helps them stand apart.
Not only that...
Their product reviews, for example, get better search engine ranking. In turn, this leads to more exposure for their affiliate links and more commissions.
I recognize not everyone has time when affiliate marketing is their side hustle. If you want to use this method but lack the time or expertise to create your own material.
Check this out... http://ezbizcoach.com/speedy.html. This is a super-affiliate kit for ten top selling affiliate products in 10 evergreen niches.
It comes complete with review videos, keywords and more. Plus, there are recurring elements built into many of the products, so you can earn recurring income from your efforts.
Affiliate Marketing Works Conclusion
This is the best way to sum up affiliate marketing. It works for so many people both full-timers and those doing a side hustle in their spare time.
Those that do well follow a simple set of guidelines knowing that their objective is lead people to a vendor's sales page to close the deal.
Successful affiliate marketers focus on:
To learn more about affiliate marketing, please visit Wealthy Affiliate, home of affiliate marketing training since 2005.